IPTC Managing Director Brendan Quinn will take part in a webinar on Thursday 18 June discussing how content provenance and AI change the landscape of publishing and content management. Read more...

Today (10 June 2026), the European AI Office released the "Code of Practice on Transparency of AI-Generated Content". It includes guidance for how AI providers should add metadata to declare AI-generated content. Read more...

The IPTC has published version 2.0 of its guidelines, providing updated pathways for publishers to opt out from unauthorised content use by AI engines. Read more...

Indicator, an online publication focusing on studying and exposing digital deception and manipulation, has published an updated analysis of how Generative AI tools output are shown on social media platforms. Read more...

The IPTC has submitted a response to the "Stakeholder’s consultation and call for expression of interest aimed at supporting the implementation of the Measure 1.3 of the General-Purpose AI Code of Practice's Copyright Section". Read more...

The IPTC Photo Metadata Working Group has released version 2025.1 of the IPTC Photo Metadata Standard, including properties that can be used for AI-generated content. Read more...

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The IPTC participated in a "design team" workshop for the Internet Engineering Task Force (IETF)'s AI Preferences Working Group. Brendan Quinn, IPTC Managing Director attended the workshop in London along with representatives from Mozilla, Google, Microsoft, Cloudflare, Anthropic, Meta, Adobe, Common Crawl and more. Read more...

The IPTC is excited to announce the latest updates to ninjs, our JSON-based standard for representing news content metadata. Version 3.1 is now available, along with updated versions 2.2 and 1.6 for those using earlier schemas. Read more...

The IPTC has released a set of guidelines expressing best practices that publishers can follow to express the fact that they reserve data-mining rights on their copyrighted content. Read more...