Video Metadata Hub

A common ground for video management: a set of video metadata properties, which can be expressed by multiple technical standards.

Diagram

Finding Common Ground …

IPTC’s “Hub” Recommendation covers many use cases and exchange of metadata over multiple standards.

It was developed to provide a cohesive solution for the variety of different standards used for compressing video and audio, for file formats, and for different schemas of metadata properties.

The Video Metadata Hub (VMH) supports varied technical solutions with the key goal of storing and exchanging metadata in a safe and reliable way, with a universal metadata schema.

The VMH is comprised of a single set of video metadata properties, which can be expressed by multiple technical standards, in full as reference implementation in XMP, EBU Core and JSON. These properties can be used for describing the visible and audible content, rights data, administrative details and technical characteristics of a video.

Upcoming Events
  • Spring Meeting 2019

    Location
    Lisbon, Portugal
    Date(s)
    8-10 April 2019
  • Photo Metadata Conference 2019

    Location
    Paris, France
    Date(s)
    6 June 2019
  • Autumn Meeting 2019

    Location
    Ljubljana, Slovenia
    Date(s)
    14-16 October 2019
Latest News

This report was presented by Stuart Myles, IPTC Chairman, at the IPTC Annual General Meeting in Toronto, Canada on October 17 2018. IPTC has had a good year – the 53rd year for the organization! We’ve updated key standards, including NewsML-G2, the Video Metadata Hub and the Media Topics, as well as launching RightsML 2.0, […]