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The IPTC brought openness, flexibility, tenacity and deep domain expertise to their participation in the Schema.org effort, and our cooperation set the standard for all others that followed.

R.V. Guha, Google Fellow and Co-founder, Schema.org

IPTC was instrumental in developing the rNews standard, now part of the Schema.org standard, and Parse.ly uses this markup as the basis for our content analytics platform. As a result, major news publishers globally have integrated semantic data into their websites, and the entire web is better for it!

Andrew Montalenti, Co-Founder & CTO, Parse.ly

I can't imagine being a professional photographer without using IPTC Photo Metadata. It makes my life easy: I can search my database efficiently and I don't lose track of photos.

Hardy Klahold, Photographer and Owner, Hardy Klahold Photography

The IPTC had significant impact and leadership in the development of the W3C ODRL specifications that is the underlying framework for RightsML. Their insight and experience has driven both standards to be world-leading in the domain of rights management.

Renato Iannella, Semantic Identity and Chair, W3C ODRL Community Group

Our success is largely connected to the worldwide adoption of the IPTC Standards, upon which our products are heavily dependent. They allow us to connect to and integrate with anyone and anything - a fundamental requirement for succeeding with software products.

Christopher Frenning, CEO of FotoWare

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Sep 4 Eight out of ten professional photo businesses say that IPTC Photo Metadata is “highly relevant” for their business

A clear majority of professional photo businesses in Europe and North America find IPTC photo metadata highly relevant to their business. That is the message received by IPTC from its 2019 photo industry supplier survey. According to survey results, eight out of ten photo supplier companies say that data describing images and supporting searches by […]