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Over 200 attendees from the cultural heritage and galleries/libraries/archives/museums sector heard from several members of IPTC working groups and friends of IPTC at the Archives and GenAI Symposium, organised by the Trust in Archives Initiative. Read more...
A technical paper presented at the IBC conference, entitled "A standardised framework for C2PA provenance in media workflows," is now available to the public. Read more...
The annual International Broadcasting Convention (IBC) took place this weekend in Amsterdam, Netherlands, and it was as big as ever: tens of thousands of media technology professionals coming together to talk shop, meet old friends and contacts, and see the latest developments in media technology. Read more...
IPTC's Brendan Quinn presented today at the W3C's Workshop on the Future of ODRL. Read more...
IPTC Managing Director Brendan Quinn will take part in a webinar on Thursday 18 June discussing how content provenance and AI change the landscape of publishing and content management. Read more...
Today (10 June 2026), the European AI Office released the "Code of Practice on Transparency of AI-Generated Content". It includes guidance for how AI providers should add metadata to declare AI-generated content. Read more...
WordPress 7.0 was released last week, including many updates across the entire product, including integration with AI engines. But the new feature that we are most excited about is native support for IPTC's Alt Text (Accessibility) property. Read more...
IPTC's Bruce MacCormack, Chair of the IPTC Media Provenance Committee, presented IPTC's Media Provenance work at the Content Authenticity Summit in Singapore this week, held as part of the Online Trust and Safety Forum organised by the Centre for Advanced Technologies in Online Safety (CATOS). Read more...
IPTC Managing Director Brendan Quinn presented on IPTC's work in content provenance and authenticity at the Reimagining DAM conference in Munich, Germany, last week. Read more...
Indicator, an online publication focusing on studying and exposing digital deception and manipulation, has published an updated analysis of how Generative AI tools output are shown on social media platforms. Read more...