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At the 2024 IPTC Photo Metadata Conference, James Lockman of Adobe's Digital Media Services division demonstrated the Custom Metadata Panel, a tool that allows users to create their own user interface for editing sets of metadata fields. Since that time, the IPTC has worked with James and his team to make the tool even more useful, supporting the full set of IPTC properties and even enabling IPTC Photo Metadata as the default view in the tool. Read more...
"It has never been more important to safeguard authentic news media," say the organisers. Read more...
The news outlet China Daily reported on Friday that China will require all AI-generated content to be labelled from September 1st, 2025. Read more...
As reported in Social Media Today, Pinterest has started using IPTC embedded Photo Metadata to signal when content in "Image Pins" has been generated by AI. Read more...
Together with partner organisation the PLUS Coalition, the IPTC has submitted a response to the UK Intellectual Property Office's consultation on Copyright and Artificial Intelligence. Read more...
The IPTC is happy to announce that EIDR and IPTC have signed a liaison agreement, committing to work together on projects of mutual interest including media metadata, content distribution technologies and work on provenance and authenticity for media. Read more...
In October 2024, 70 people representing 30 organisations from 15 countries across four continents gathered at the BBC building in Salford to join the Origin Media Provenance Seminar. The seminar was organised by BBC R&D with partners from Media Cluster Norway (MCN) in Bergen. Read more...
On Thursday, Google announced that it will be extending its usage of AI content labelled using the IPTC Digital Source Type vocabulary. Read more...
Over a weekend in mid-September every year, Europe's (and increasingly the world's) broadcast media industry gets together at IBC, the International Broadcasting Convention. Read more...