LATEST NEWS: Google’s “Licensable Images” feature is now live

Learn more about it here

We are pleased to announce that we have updated our popular Quick Guide to IPTC Photo Metadata and Google Images document to cover the planned updates to Google Image search that we announced last week.

First published in October 2018 after the announcement that Google Images displays image credits based on embedded IPTC Photo Metadata, the Quick Guide has proved very popular as a quick instruction guide showing how photographers and image owners can add the correct metadata fields to their images in a way that ensures image rights information will be displayed in Google search results pages.

Now that Google’s updates to handle “licensable images” have been announced (in beta), we have added new sections to the document so everyone can see all of the IPTC Photo Metadata fields used by Google in one place. We also make clear which fields will be used by Google straight away and which fields will only be displayed after the public launch of the new feature.

All comments and suggestions to the document are welcome. Please post to the public iptc-photometadata discussion list or use the IPTC contact form if you would like to get in touch.