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In September 2022, IPTC Managing Director Brendan Quinn was invited to attend a workshop at the Royal Society in London, held in conjunction with the BBC. It was convened to discuss concerns about content provenance, threats to society due to misinformation and disinformation, and the idea of a "public-service internet." Read more...
The IPTC Standards Committee is happy to announce that ninjs, IPTC's schema for marking up news content in JSON, has been revised to versions 2.1 and 1.5. Read more...
In partnership with the IPTC, the PLUS Coalition has published for public comment a draft on proposed revisions to the PLUS License Data Format standard. The changes cover a proposed standard for expressing image data mining permissions, constraints and prohibitions. This includes declaring in image files whether an image can be used as part of a training data set used to train a generative AI model. Read more...
The IPTC is happy to announce that NewsML-G2 version 2.32 has been released. Read more...
CIPA, the Camera and Imaging Products Association based in Japan, has released version 3.0 of the Exif standard for camera data. Read more...
Following the recent announcements of Google's signalling of generative AI content and Midjourney and Shutterstock the day after, Microsoft has now announced that it will also be signalling the provenance of content created by Microsoft's generative AI tools such as Bing Image Creator. Read more...
We have just finished the IPTC Spring Meeting in Tallinn, Estonia. Our first face-to-face IPTC Member Meeting since 2019, those who could attend in person were very happy to be back together, enabling collaboration, knowledge sharing and building bonds across organisations in the media industry. Read more...
As a follow-up to yesterday's news on Google using IPTC metadata to mark AI-generated content we are happy to announce that generative AI tools from Midjourney and Shutterstock will both be adopting the same guidelines. Read more...
At today's Google I/O event keynote, Sundar Pichai, CEO of Google, explained how Google will be using embedded IPTC image metadata to signal visual media created by generative AI models. Read more...
The IPTC has updated its Photo Metadata User Guide to include some best practice guidelines for how to use embedded metadata to signal "synthetic media" content that was created by generative AI systems. Read more...