2025 saw the success of several content and media provenance events: the Media Provenance Workshop in Paris (co-organised by AFP, the BBC and Media Cluster Norway), the Content Authenticity Summit in New York (co-organised by the Content Authenticity Initiative, C2PA and IPTC) and the Media Provenance Summit in Bergen, Norway (co-organised by Media Cluster Norway, the BBC, the EBU and IPTC).

Following on from these events, the next Media Provenance Summit will take place in Toronto Canada on April 16th 2026 at the Reuters offices.

Bringing C2PA implementation experts together from media organisations in North America and beyond, the Media Provenance Summit will look at real-world implementation of C2PA media provenance technologies in newsrooms.

Agenda

Topics will include:

• Best-practice workflows for image and video production, from capture and ingest through to publishing and distribution
• Understanding how to use organisational identity certificates and tools that conform to the C2PA Conformance Program to achieve full compliance with the C2PA specification, enabling visibility of both C2PA conformance and publisher identity in C2PA validators
• Adopting and integrating software and hardware that incorporates C2PA signing

Attendees and speakers

Attendees will include senior technology, editorial and product professionals from media organisations, global news agencies, technology suppliers (both hardware and software), service providers and industry bodies. For comparison, the summit in Bergen in September 2025 had over 80 attendees from the UK, Europe, Canada, USA, Australia and Japan.

IPTC membership is not required to attend the Media Provenance Summit.

The event is being held the day after the members-only IPTC Spring Meeting 2026, which will be held at the same venue from April 13 – 15. Attendees of the IPTC Spring Meeting will include technology professionals from Associated Press, Bloomberg, New York Times, Reuters, BBC and many more leading media organisations from around the world. Many of these attendees are expected to also attend the Media Provenance Summit.

Request an invitation

To be considered for an invitation, please fill out the Expression of Interest form. Attendees will be selected to ensure a productive balance of publishers, broadcasters, tool vendors and consultants.

Selected attendees will be notified by the end of February, to give sufficient notice for planning travel arrangements.