Video Metadata

IPTC Video Metadata is essential for using metadata across existing standards in a well-defined, reliable and efficient way.

Diagram

A Common Ground for Metadata

IPTC Video Metadata defines a set of widely used metadata properties with a focus on describing the visible and audible content, the associated rights, assigned identifiers and other administrative data. Further it includes a basic set of technical fields. These properties can be stored by different technical video standards either by embedding the metadata or by an associated stand-alone document.

Upcoming Events

  • IPTC Photo Metadata Conference 2026 (open to the public)

    Location
    Online
    Date(s)
    Autumn 2026 TBC

  • IPTC Autumn Meeting 2026 (for IPTC members)

    Location
    Online
    Date(s)
    19 - 21 October 2026

  • IPTC Spring Meeting 2027 (for IPTC members)

    Location
    To be confirmed
    Date(s)
    12 - 14 April, 2027
Latest News

Oct 1 Media Provenance comes to Tokyo on 13th October

Following on from the successful Media Provenance Summit in Bergen on 22nd September, we are proud to be helping to organise the Media Provenance Summit Tokyo 2026, to be held on Tuesday 13th October. Hosted by the Asia-Pacific Broadcasting Union (ABU) and organised by ABU’s Media Provenance Summit Japan Project, with support from IPTC, EBU, […]