Video Metadata
IPTC Video Metadata is essential for using metadata across existing standards in a well-defined, reliable and efficient way.
A Common Ground for Metadata
IPTC Video Metadata defines a set of widely used metadata properties with a focus on describing the visible and audible content, the associated rights, assigned identifiers and other administrative data. Further it includes a basic set of technical fields. These properties can be stored by different technical video standards either by embedding the metadata or by an associated stand-alone document.
Latest News
Over 60 senior technology, data and editorial staff from 43 top media companies around the world met in Juan les Pins, France and online for the IPTC Spring Meeting 2025. Representatives from AP, AFP, BBC, Bloomberg, Getty Images, New York Times, Sinclair Broadcasting Group, Radio New Zealand, Broadcast Solutions Group, Qatar News Agency, Xinhua News […]